In today's protection dog market, the word "elite" appears on virtually every website, social media post, and marketing material. We at CPI coined "Elite Family & Estate Protection Dogs" over 30 years ago, a term originally reserved for truly exceptional animals with specialized training that set us as the leader in the industry. Now, "elite" has devolved into meaningless marketing jargon, appearing on every protection dog company website, leaving potential owners confused and often misled about what they're purchasing. In fact, it's now hard to find a dog from any company that isn't marketed as elite. This inflation of terminology doesn't just damage industry credibility; it potentially puts families at risk when they believe they've purchased a comprehensively trained family protection dog but instead receive an animal unprepared for real-world threats.

Protection dogs are valuable companions and deterrents against home invasions, but certain training approaches may not be functional, and could open you up to liability. Having your protection dog trained to independently search your home for intruders is a request we often get from clients, and is one we can certainly train and deliver, but we often don't recommend this choice as it presents several serious concerns that owners should carefully consider.